Take a customer focused approach to landing pages

There are many different ways of creating new content. In addition to text, web content also includes images, videos, graphics, and audio files. Play around with different content styles in a variety of formats -- blog posts, site pages, webinars, videos, etc. Make the most of the diversity of options out …

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How Google treats trustworthiness when indexing your site

Advances in technology create new digital marketing opportunities along with pressures to develop campaigns that can be viewed from any type of screen. Whether you are building links, choosing domain names. or writing page text, you are trying to include your keywords in all of these in a search-engine-friendly way …

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Make dynamic pages a priority

Pages stuffed with keywords and repeated phrases, including in metadata and image ALT tags, are now penalized for the practice. If white hat SEO represents the good guys who work hard and follow their conscience, black hat SEO is aligned with the crooks who want to get ahead by any …

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Learning about onsite SEO

Remember, context and content are important for the integrity of your links, and it's nearly impossible to construct those frameworks using an artificial intelligence algorithm or a simple, automatic approach. Earning links is not about following a static link building strategy for a long time. In the landscape of Google's …

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Take care when dealing with comment spam

There are numerous methods for finding keywords but The Google Keyword Planner is free and easy to use, especially for a beginner. The ensuing loss of professional credibility is not worth it. The best part of SEO and inbound marketing as a whole is the ability to track and refine …

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