RankBrain analyzes keywords against searches to let Google know what type of end results a web user is looking for. Google can then use that data to rank the relevancy of webpages concerning those keywords. The emerging practices of search marketing involve more than capturing what people are already looking …

The hardest part can be knowing what customers want to read or watch a video about. From an SEO point of view, the answers can be found in a specialized form of customer research: keyword research. Customers tell Google what they care about, and through the keyword research tool Google …

In other words, we're able able to understand the true impact of links on organic traffic.I can easily identify a paid link by just looking at the article - they all look the same. Visual content shared on Pinterest has a longer lifecycle compared to other content formats. Pins receive …