People are spending more time on their phones every year, which means that a new SEO strategy cannot ignore mobile optimization. Don't be surprised if this is why your pages aren't ranking as high as you'd like them to. The role of creative agency is to create, plan, measure and …

Google shifted its focus to the understanding phase of searches, paying more attention to the context in which the query is entered and how these concepts relate to each other in relevant documents. Where you'll need to cruise for ideas is dependent on what you're working on. Children love playing …

One common SEO issue that can be tackled is duplicate content. Seeing which sites are currently ranking in the top results for a given keyword or keyword combination will help you understand and determine the online competition. And as you continually keep tabs on keyword search results, you'll see some …

The reach of your brand will depend upon the extent of your customer base, the basic demographics, and a few other factors. If your site is a medical, legal, or financial site, then having good E-A-T is crucial. Have you tried storytelling for business to boost customer engagement? You Save …

Some directories function differently than others, but as a general rule, you should have a separate entry for each of your locations. Everything from psychographics, and what makes a buyer take the action they take, to being able to sell the senior executive or mid-level executive on why work needs …

For example, if you searched who is the best eCommerce provider in London?? Now it's not only about backlinks, but social shares matter just as much. Getting your organisation listed in a Free UK Business Directory can help to boost your profile. Customer Business Visor and ease of use remain …

RankBrain analyzes keywords against searches to let Google know what type of end results a web user is looking for. Google can then use that data to rank the relevancy of webpages concerning those keywords. The emerging practices of search marketing involve more than capturing what people are already looking …

The hardest part can be knowing what customers want to read or watch a video about. From an SEO point of view, the answers can be found in a specialized form of customer research: keyword research. Customers tell Google what they care about, and through the keyword research tool Google …

In other words, we're able able to understand the true impact of links on organic traffic.I can easily identify a paid link by just looking at the article - they all look the same. Visual content shared on Pinterest has a longer lifecycle compared to other content formats. Pins receive …